Who Uses QR Codes?
QR Codes, which allow people with smartphones to take a picture of the code and automatically be transferred to a particular website rather than typing in the URL, are not being used as often as marketers have hoped.In a new report by comScore, findings show that QR Codes are far from gaining mainstream adoption. It found that those who do use the codes are primarily young and affluent males.
This doesn't mean that QR Codes are useless. But it does mean the it will take a while before more people are comfortable using them or even understanding what they are.
Click here to read the complete story from MediaPost.
What are QR Codes? Read about QR Codes on eWinerymobile here.
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