Multiple Ways to Market
Don't rely on just one approach to marketing to your customers!When creating a mobile site, remember to keep your existing marketing in place. If you use email to contact customers, keep using email. If you have a Facebook page, keep your Facebook page current. Using text messages? Ok, you get the point.
Consumers buy from you through many different paths. Some people read email on a PC, yet go to the mobile site to make a purchase. Some get SMS text messages on a mobile, yet go to the PC to make the purchase.
Many will call you. Those nearby will stop in. Do not focus on just one marketing approach. You do need to explore all the ways customers can find you and make yourself available to them. Limiting yourself to one method is limiting your sales.
You are not just selling wine. You are selling convenience and choice. You are also providing information. This is how you will keep your customers and keep them buying.
Click here to read the complete story by Internet Retailer.
Industry News
Tablet Users Increase Exponentially
Read more here
60 Million Mobile Buyers
Read more here
Mobile Commerce Jump Expected
Read more here
Mobile Sales and Free Shipping
Read more here
Mobile Purchases Way Up
Read more here
Engagement = Trust
Read more here
Mobile Sites Are Not Just Showcases
Read more here
Black Friday Good for M-Commerce
Read more here
Mobile Sales Slow to Take Off
Read more here
The Right Mobile Strategy
Read more here
Placement of QR Codes
Read more here
Are you digitally competent?
Read more here
What happens to Apple now?
Read more here
Make Mobile Easy
Read more here
Google and Moto Competitors
Read more here
Does Anyone Use QR Codes?
Read more here
Google to buy Motorola Mobile
Read more here
Mobile Usage Rapidly Changing
Read more here
Do people actually buy on Facebook?
Read more here
Types of mobile devices determined by users' ages.
Read more here
Will tablets become mobile commerce champs?
Read more here
The new realities of smartphone marketing
Read more here
Don't rely on just one approach to marketing to your customers.
Read more here
M-commerce is the fastest growing mobile channel.
Read more here
Consumers expect more from m-commerce than retailers are currently providing.
Read more here
It's NOT too early to think of how mobile commerce can help your Christmas sales.
Read more here
M-commerce will reach $6 Billion this year, but that's still only 2% of sales.
Read more here
Don't be content with just a share of the m-commerce pie. If you start now, you can practically have the whole pie.
Read more here
Read more here
60 Million Mobile Buyers
Read more here
Mobile Commerce Jump Expected
Read more here
Mobile Sales and Free Shipping
Read more here
Mobile Purchases Way Up
Read more here
Engagement = Trust
Read more here
Mobile Sites Are Not Just Showcases
Read more here
Black Friday Good for M-Commerce
Read more here
Mobile Sales Slow to Take Off
Read more here
The Right Mobile Strategy
Read more here
Placement of QR Codes
Read more here
Are you digitally competent?
Read more here
What happens to Apple now?
Read more here
Make Mobile Easy
Read more here
Google and Moto Competitors
Read more here
Does Anyone Use QR Codes?
Read more here
Google to buy Motorola Mobile
Read more here
Mobile Usage Rapidly Changing
Read more here
Do people actually buy on Facebook?
Read more here
Types of mobile devices determined by users' ages.
Read more here
Will tablets become mobile commerce champs?
Read more here
The new realities of smartphone marketing
Read more here
Don't rely on just one approach to marketing to your customers.
Read more here
M-commerce is the fastest growing mobile channel.
Read more here
Consumers expect more from m-commerce than retailers are currently providing.
Read more here
It's NOT too early to think of how mobile commerce can help your Christmas sales.
Read more here
M-commerce will reach $6 Billion this year, but that's still only 2% of sales.
Read more here
Don't be content with just a share of the m-commerce pie. If you start now, you can practically have the whole pie.
Read more here
